Wednesday, August 7, 2019

Services Offered By Digital Marketing Firm in Mumbai

SEO company in Mumbai

According to a research that has been conducted recently, it was found that 70% of the consumers use Google to look for any products, services, or information that they need. It was also revealed in the research that 50% of the mobile searches result in a purchase. What’s more, as of January 2019, 2.6 million people use Facebook.

The numbers are indisputable. From communication with customers to attracting customers and sales, business takes place on the web. If you want to stay ahead in the game of business, you need a reliable digital marketing firm in Mumbai.

A professional digital marketing & SEO firm in Mumbai, with their experience, skill set and with the help of various tools can come up with cost-effective and measurable digital marketing strategy for your business. With various tools and insights, they will analyze your previous efforts, if any, and determine your customer’s identity to set up a result-oriented strategy.

Here are some of the many services that a digital marking firm in Mumbai offers:
  • Digital Content Marketing
  • Data Driven Website and App Development
  • Results Based SEO
  • Data Driven Pay-Per-Click (PPC) Advertising
  • Social Media Advertising
  • Online Video Marketing
  • Influencer Marketing
  • Email Marketing
  • Mobile Design & Tracking
  • Conversion Rate Optimization (CRO)
  • Graphic Designing
A good digital marketing & SEO company in Mumbai will also assist you in setting up the budget and the right priorities that would be suitable for your business. They will develop a strategy for each step of the client's journey, from notoriety to conversion and everything in between. More importantly, they will continuously enhance the strategy as per the requirement of your business.

The purchasing habit of your consumer keeps changing just like technology and culture. A full-fledge digital marketing firm in Mumbai can help you keep up with the current trend in the niche of your business using data-driven insights. So, are you all set to make a big leap for the benefit of your business? Are you ready to remove the burden of digital marketing and entrust it to an expert? If yes, reach us today.

Monday, August 5, 2019

8 Simple Steps to Perform a Quick SEO Audit

SEO-company-thane

In this post, we are going to present you with a couple of factors that you should keep in mind while auditing a website for SEO. These are basic, yet most important factors to remember as it can have great impact on the SEO of your website. So, without wasting any time, let us have a look at them in brief:

Tools that you are going to need to perform a quit SEO audit includes mainly Google Search Console, Screaming Frog, Pingdom, and GTmatrix.

In the very first step, you need to make sure that there is only one version of the website available. In case of websites that has been recently migrated from http to https, chances of more than one of version of the website exist, says an SEO Company in Thane.

In the second step, you need to check how many pages are there on the website. Then, you need to make a search on Google using the site operation to check how many pages are already indexed. If the number of pages that are not indexed in Google is larger, consider it as a red flag of something fishy, says an SEO Company in Thane.

In the third step, make a search throughout all the pages of the website to look for noindex tags. Make sure that no important pages are being marked as noindex that needs to be indexed. In the process of web development, the developers or anyone else might have accidently placed noindex tag on some important pages.

In the fourth step, check for the presence of XML sitemap. Make sure that a XML sitemap is present, it lists all the important pages and has been submitted successful in GSC (Google Search Console).
In the fifth step, look for Robots.txt file, and make sure that it has been set up correctly and contain the link of your XML sitemap. You are also ought to make sure that no important resources has been blocked accidently, says an SEO Company in Thane.

In the fifth step, have a look at all the Meta titles throughout all the pages of the website. Make sure that there are no missing titles; all the titles are unique, relevant and keyword-rich.

In the sixth step, have a look at all the Meta description throughout all the pages of the website. Make sure that there is no missing description; all the description is unique, relevant and keyword-rich.

In the seventh step, you need to go through all the headings throughout all the pages of the website. You must make sure that there is only one H1 tag in every pages and that it contain your primary keyword. You should also ensure that all the sub-heading, ranging from h2 to h6 contains LSI version of your keywords.

In the eighth step, go for mobile friendly test. It is important for your website to render well on every devices, be it a smart phone, desktop, tablet, or any other devices.

I hope this post would be helpful for you to carry out a basic SEO audit for your website. If you have any inquiries, do feel free to reach us without any hesitation. We would be more than happy to help you out.